Social networking is a concept that has existed for a long time; however, with the explosion of the Internet, social networking has become a tool for people to connect and communicate in ways that were impossible in the past. The recent development of Web 2.0 has provided many new applications, such as Myspace, Facebook, and LinkedIn. Handbook of Social Network Technologies and Applications provides comprehensive guidelines on the current and future trends in social network technologies and applications in the field of Web-based Social Networks. Contributed by world experts in the field of social networks from both academia and private industry, a number of crucial topics are covered including cutting edge social network technologies, infrastructures, and communities; social media analysis, organizations, mining, and search; privacy and security issues in social networks; and visualization and applications of social networks. Topics presented include: Perspectives on Social Network Analysis for Observational Scientific DataDiscovering Mobile Social Networks by Semantic TechnologiesOnline Identities and Social NetworkingDecentralized Online Social NetworksAccessibility Testing of Social WebsitesUnderstanding and Predicting Human Behavior for Social CommunitiesSecurity and Privacy Threats in Online Social NetworksOnline Advertising in Social NetworksHandbook of Social Network Technologies and Applications provides a definitive resource for a wide variety of people including academicians, designers, developers, educators, engineers, practitioners, researchers, and graduate students. This book is also beneficial for business managers, entrepreneurs, and investors.
About the Author
Borko Furht is a professor and chairman of the Department of Computer & Electrical Engineering and Computer Science at Florida Atlantic University (FAU) in Boca Raton, Florida. Professor Furht received his Ph.D. in electrical and computer engineering from the University of Belgrade. His current research is in multimedia systems, video coding and compression, 3D video and image systems, video databases, wireless multimedia, and Internet computing. He is a founder and editor-in-chief of the Journal of Multimedia Tools and Applications (Springer). He has received several technical and publishing awards, and has consulted for many high-tech companies including IBM, Hewlett-Packard, Xerox, General Electric, JPL, NASA, Honeywell, and RCA, and has been an expert witness for Cisco and Qualcomm. He has given many invited talks, keynote lectures, seminars, and tutorials, and served on the Board of Directors of several high-tech companies.
Product Details

 * Hardcover: 734 pages
 * Publisher: Springer; 1st Edition. edition (November 11, 2010)
 * Language: English
 * ISBN-10: 1441971416